Podcast episode 16: The future of customer experience with Blake Morgan

an illustration of Blake Morgan

There’s been a shift towards recognizing bricks and mortar retailers can’t compete with e-commerce giants, so they shouldn’t try, and that’s led to a focus on customer experience. For some retailers, the solution is technological. But no matter how much technology we throw at the future of retail, author and futurist Blake Morgan warns that companies that aren’t being thoughtful about that customer experience will fail.

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Further reading

5G will usher in a new era of shopping for both consumers and retailers
The Future of Shopping in the Age of AI

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