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The race to dominate artificial intelligence

The Politics
scientist interacts with android robot
A new artificial intelligence (AI) arms race is underway. Led by software giants like Google and Facebook in the United States and Baidu and Tencent in China, AI is provoking a technological revolution that is fundamentally different from revolutions of the past. Ownership and control of AI and machine learning... Read More

How AI will change your shopping habits

The Human Factor
AI shopping illustration
Artificial intelligence (AI) is influencing everything from photography to gaming, home entertainment, education and autonomous vehicles. AI is also reinventing the way we shop. AI has the potential to impact many industries, from healthcare to manufacturing. The University of Waterloo is just one of many companies and institutions that has... Read More

The many faces of facial recognition technology

The Politics
selfie camera facial recognition
Facial recognition technology, like so many other capabilities of the digital age, is improving at a blinding clip. Companies are working to build smarter and more accurate programs based on deep learning and algorithms to identify people quickly in the name of security. China set out several years ago to... Read More

The terrifying reality of deepfake videos

The Technology
person sits with their laptop
If you’ve ever wanted to convince your friends you can dance like Ariana Grande or Drake, or fly like Superman, now you can. Just stick your face on the dancing superstar or aerobatic superhero and run it through deepfake software like FakeApp. Deepfake is like Photoshop, except instead of editing... Read More

What we can learn from quantifying our lives

The Human Factor
woman checking her smartwatch
From the moment we wake up in the morning to the time we throw our heads back down on our pillows at night, we’re organizing our lives into little quantifiable bits; counting how many days until an upcoming vacation, marking down important dates, managing household budgets – the list goes... Read More

We Speak Music

FutureX
We Speak Music Reeps One
“Everything that you think is possible with the voice is not the limit.” That’s Harry Yeff, also known as Reeps One, a world-renowned, award-winning beatboxer and visual and audio artist. Harry Yeff (aka Reeps One) is an artist-in-residence at Nokia Bell Labs’ Experiments in Art and Technology (E.A.T.) program. The... Read More

AI could diagnose your illnesses

The Human Factor
family healthcare diagnoses
No more sticking out your tongue and saying “ah”; snapping a selfie and sending it off to a website or submitting it through an app might be enough for a medical diagnosis. Artificial intelligence is starting to hit its stride in the healthcare industry. Instead of worrying that doctors and... Read More

How businesses are using AR to boost sales

The Economics
AR home furnishings decor
Whether your knowledge of augmented reality (AR) begins and ends with adding bunny noses to your face during video chats, or you’ve spent endless hours virtually furnishing your living room, one thing’s for certain – augmented reality is having a moment. Using our smartphones and other devices to interact with... Read More

Welcome to Futurithmic

The Human Factor
It took us a decade to see how social media could be used against us. Almost as long to question why we’re always staring into our glowing rectangles instead of exploring the world with our own eyes. And now we’re wondering how artificial intelligence will change the way decisions big... Read More

Industry 4.0 could create millions of new jobs

The Economics
industry 4.0 manufacturing
The digital revolution is changing how we live and work. Headlines like these are causing people to panic: “How the robots will take your job and kill the economy” (Fast Company, 2015) “Automation could kill 73 million U.S. jobs by 2030” (USA Today, 2017) “Job loss from AI? There’s more... Read More

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It is our mission to explore the implications of emerging technologies, seeking answers to next-level questions about how they will affect society, business, politics and the environment of tomorrow.

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